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Tourism Advocacy Forum

Date: 
Wednesday, April 6, 2016
Venue: 
Makati Shangri La, Isabella A Function Room
6 April 2016 | 8:00am - 11:00am
Makati Shangri La, Isabella A Function Room
TARIFF:
1,800 PhP for EPBN Partner Members | 2,500 PhP for non-EPBN Partner Members
In 2015, the Philippines posted a record 5.36 million international arrivals, generating roughly USD 5 billion, and creating 5 million jobs. Overall, tourism contributed more than 8% to the country's local output in the previous year. These numbers highlight the tourism industry's potential to become one of the country's main drivers of sustainable and inclusive economic growth. But there is still much to be done for that potential to be met in full and for the Philippines to become a desired international tourism destination. As a world leader in tourism, the European tourism industry has much to offer in this process both as a source of investment and tourist arrivals.

In this context, EPBN is organizing the Tourism Advocacy Forum on April 6th, 8.00am - 11.00am at Makati Shangri La, Isabella A Function Room. The Advocacy Forum aims to facilitate a discussion between government and the private sector with the objective to identify common goals which can be jointly pursued to develop the Philippines into a top rating international tourism destination and determine how European players can become part of that process.

Specifically, this Forum seeks to answer the following questions:

  • What are the expectations of the European tourist from a tourist destination?
  • How can those expectations be met so we can get to the stage that European tour companies are marketing the Philippines in Europe?
  • How can we create opportunities for transfer of the "know-how" from European companies by incentivizing investment in tourism infrastructure development in the Philippines?
  • How do we make sure that the Philippines makes the most of its potential as a medical tourism destination?

Your BFBC team,
Arnaud, Beth, Emmanuel, Fred, Leen and Michelle

 

REPLY FORM
Accomplished forms should be sent to Ms. Monica Rivera atmonica.rivera@epbn.ph or fax no. 758-6690 or 845-1395.
 
Tourism Advocacy Forum
6 April 2016 | 8:00am - 11:00am | Makati Shangri La, Isabella A Function Room

 
TARIFF:
1,800 PhP for EPBN Partner Members | 2,500 PhP for non-EPBN Partner Members

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The EU-Philippines Business Network is a dynamic platform launched by the European Chamber of Commerce of the Philippines in cooperation with other EU national chambers of commerce to help European enterprises and SMEs gain access to high-potential business opportunities in the Philippines, and to assist in driving European trade and investment in the country as well as the wider ASEAN region.

To provide the most valuable business opportunities and create a forum for exchange in order to discuss and develop common positions and recommendations to the most relevant advocacy issues affecting European enterprises and SMEs, key sectors including tourism have been identified by the EPBN.

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